Starbucks to close 150 stores
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Started by carlberky - June 20, 2018, 8:26 a.m.
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By metmike - June 20, 2018, 10:55 a.m.
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If you only read the headlines, one would think that Starbucks is closing 150 stores more than its opening. 


In the story, they report : "The overall number of stores will continue to increase, but that growth will be focused"

But the headlines are what grab peoples attention.........intentionally. If I was trying to match the headlines with the story and not sensationalize, I would have made it "Starbucks will focus growth"

or "Starbucks growth slowing down" 

By carlberky - June 20, 2018, 11:26 a.m.
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The misleading headline is a grabber. That's why I included the Link, otherwise I  might be accused of fake news!


By metmike - June 20, 2018, 11:47 a.m.
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Thanks Carl,

I did not intend for it to suggest that you were trying to mislead. Being in the media for 11 years(chief meteorologist for WEHT Evansville) we were told that "It doesn't matter what you do, as long as you get people to tune in"...........sensationizing. 

We were told every month about how important ratings were.


I am actually thrilled at how you are doing a wonderful job, helping me to inject positive life into our NTR forum...........which by far, has the greatest potential for growth. 

I am grateful to you Carl. Please keep doing what you are doing.